Success story
Growth powered by creative excellence.
re.set — Success story
Our client
How Agile Methodology boosted Growth and Excellence
Everything has some Darwin and everything has some Verne. Our aim is to work the Darwin side and the Verne side of brands to connect businesses to people. We do it through our brand consultancy, creative expressions, digital strategy and technology. Every brand is an extraordinary journey, and we want to go on that journey together.
+30%
REVENUE
Change is difficult, but it is worse to become irrelevant. It takes courage to face something new that will challenge our own role as agency leaders.
Nacho Huidobro
Nacho Huidobro
Nacho Huidobro
Co-founder & CEO
What have we achieved?
Agile Transformation and Re-branding Success
Creative Excellence & Recognition.
Agile methodology boosted creative excellence, resulting in a nine-fold increase in national and international awards. This recognition reflects both their creative prowess and newfound agility in meeting client needs with outstanding creative work.
Creative Excellence & Recognition.
Agile methodology boosted creative excellence, resulting in a nine-fold increase in national and international awards. This recognition reflects both their creative prowess and newfound agility in meeting client needs with outstanding creative work.
Creative Excellence & Recognition.
Agile methodology boosted creative excellence, resulting in a nine-fold increase in national and international awards. This recognition reflects both their creative prowess and newfound agility in meeting client needs with outstanding creative work.
Cultural Shift & Employee Engagement.
Agile triggered a significant cultural shift, enhancing employee engagement, fostering greater responsibility, and promoting transparency and autonomy in decision-making. This Agile approach also seamlessly blended with hybrid work models, optimizing in-person collaboration and offering team members greater flexibility and autonomy in remote work scheduling.
Cultural Shift & Employee Engagement.
Agile triggered a significant cultural shift, enhancing employee engagement, fostering greater responsibility, and promoting transparency and autonomy in decision-making. This Agile approach also seamlessly blended with hybrid work models, optimizing in-person collaboration and offering team members greater flexibility and autonomy in remote work scheduling.
Cultural Shift & Employee Engagement.
Agile triggered a significant cultural shift, enhancing employee engagement, fostering greater responsibility, and promoting transparency and autonomy in decision-making. This Agile approach also seamlessly blended with hybrid work models, optimizing in-person collaboration and offering team members greater flexibility and autonomy in remote work scheduling.
Rebranding & Revenue Growth.
Agile implementation led to a remarkable 30% revenue growth, driving significant improvements in efficiency and bolstering Darwin & Verne's financial performance. This transformation was coupled with a highly successful re-branding initiative that reshaped the company's identity and market positioning.
Rebranding & Revenue Growth.
Agile implementation led to a remarkable 30% revenue growth, driving significant improvements in efficiency and bolstering Darwin & Verne's financial performance. This transformation was coupled with a highly successful re-branding initiative that reshaped the company's identity and market positioning.
Rebranding & Revenue Growth.
Agile implementation led to a remarkable 30% revenue growth, driving significant improvements in efficiency and bolstering Darwin & Verne's financial performance. This transformation was coupled with a highly successful re-branding initiative that reshaped the company's identity and market positioning.
Client-Centric Adaptability.
Agile triggered a significant cultural shift, enhancing employee engagement, fostering greater responsibility, and promoting transparency and autonomy in decision-making. This Agile approach also seamlessly blended with hybrid work models, optimizing in-person collaboration and offering team members greater flexibility and autonomy in remote work scheduling.
Client-Centric Adaptability.
Agile triggered a significant cultural shift, enhancing employee engagement, fostering greater responsibility, and promoting transparency and autonomy in decision-making. This Agile approach also seamlessly blended with hybrid work models, optimizing in-person collaboration and offering team members greater flexibility and autonomy in remote work scheduling.
Client-Centric Adaptability.
Agile triggered a significant cultural shift, enhancing employee engagement, fostering greater responsibility, and promoting transparency and autonomy in decision-making. This Agile approach also seamlessly blended with hybrid work models, optimizing in-person collaboration and offering team members greater flexibility and autonomy in remote work scheduling.
Why re.set AMS
Amidst repositioning efforts D&V needed to improve work processes, talent utilization, productivity, and customer service. Álvaro Cabrera and his re.set team, with their expertise in the advertising sector and deep knowledge of Business Agility successfully tailored the 'Agile' methodology to D&V, ensuring excellence and alignment with specific needs.
Challenges Encountered
Initial skepticism, curiosity, excitement, and uncertainty were experienced during the cultural change. Implementing Agile required modifying the traditional organizational structure and forming multidisciplinary teams ("squads"). The change process involved adapting to new responsibilities and unlearning old habits. Transparency was emphasized as a key aspect of implementing Agile methodologies.
Improvements and Successes
D&V achieved a 30% revenue growth and significantly increased national and international awards, showcasing the change's effectiveness in emphasizing creative excellence. Positive changes were observed from the start, including increased employee engagement and problem identification. Regular anonymous surveys assessing employee satisfaction with the work model on a quarterly basis facilitated ongoing process adjustments. D&V observed improvements in various indicators within just six months of implementation.
Future Outlook
Clients will continue to demand more agility and value generation from agencies, making change essential to remain relevant. Making continuous learning and the importance of being willing to change, unlearn, and learn new things, even after years of success, essential to stay competitive. Commitment from the agency's leadership is crucial, it is also one of the major factors ensure successful implementation.
Why re.set AMS
Amidst repositioning efforts D&V needed to improve work processes, talent utilization, productivity, and customer service. Álvaro Cabrera and his re.set team, with their expertise in the advertising sector and deep knowledge of Business Agility successfully tailored the 'Agile' methodology to D&V, ensuring excellence and alignment with specific needs.
Challenges Encountered
Los OKRs aportan transparencia a toda la organización. Cada trimestre se nombra a un nuevo Squad Leader, lo que anima a los miembros a tomar más la iniciativa y seguir ellos mismos los progresos, permitiendo al equipo directivo gestionar revisando los resultados.
Improvements and Successes
D&V achieved a 30% revenue growth and significantly increased national and international awards, showcasing the change's effectiveness in emphasizing creative excellence. Positive changes were observed from the start, including increased employee engagement and problem identification. Regular anonymous surveys assessing employee satisfaction with the work model on a quarterly basis facilitated ongoing process adjustments. D&V observed improvements in various indicators within just six months of implementation.
Future Outlook
Clients will continue to demand more agility and value generation from agencies, making change essential to remain relevant. Making continuous learning and the importance of being willing to change, unlearn, and learn new things, even after years of success, essential to stay competitive. Commitment from the agency's leadership is crucial, it is also one of the major factors ensure successful implementation.
Why re.set AMS
Amidst repositioning efforts D&V needed to improve work processes, talent utilization, productivity, and customer service. Álvaro Cabrera and his re.set team, with their expertise in the advertising sector and deep knowledge of Business Agility successfully tailored the 'Agile' methodology to D&V, ensuring excellence and alignment with specific needs.
Challenges Encountered
Los OKRs aportan transparencia a toda la organización. Cada trimestre se nombra a un nuevo Squad Leader, lo que anima a los miembros a tomar más la iniciativa y seguir ellos mismos los progresos, permitiendo al equipo directivo gestionar revisando los resultados.
Improvements and Successes
D&V achieved a 30% revenue growth and significantly increased national and international awards, showcasing the change's effectiveness in emphasizing creative excellence. Positive changes were observed from the start, including increased employee engagement and problem identification. Regular anonymous surveys assessing employee satisfaction with the work model on a quarterly basis facilitated ongoing process adjustments. D&V observed improvements in various indicators within just six months of implementation.
Future Outlook
Clients will continue to demand more agility and value generation from agencies, making change essential to remain relevant. Making continuous learning and the importance of being willing to change, unlearn, and learn new things, even after years of success, essential to stay competitive. Commitment from the agency's leadership is crucial, it is also one of the major factors ensure successful implementation.
As a creative company, we like to experiment and innovate. This new way of working centers our focus on what really matters ande empowers our teams to make decisions faster, delivering the creative and execution excellence our clients demand.
Carlos Sanz de Andino
Carlos Sanz de Andino
Carlos Sanz de Andino
Co-Founder & Creative President